Press Release | October 1, 2014

Olomouc | October 1, 2014

With a new logo and visual style enters the autumn season Olomouc Museum of Art. The author is a museum graphic designer Petr Šmalec, twice awarded the Best Book of the Year. In connection with the application of a new visual style museum also changes the form of web pages. The dynamic web presentations by museum director Michael Soukup corresponds to the development of modern communication technologies, with an emphasis on clarity of information for visitors and presentation of rich museum collections.

The author of a new visual style museum is a graphic artist, a graduate of the University of Applied Arts Petr Šmalec. “With his work, inventive and creative approach we have always been satisfied. The shape of the logo and visual style was to have consulted a number of months,” said Soukup. Šmalcovy capabilities as it demonstrates the fact that it has twice won the title in the Most Beautiful Book of the Year, and for their own childrens book Šmalcova alphabet (2005) and for editing the catalog for the exhibition Scroll (2009), which featured the museums collection of literary culture.