Over 130,000 people visited the art museum in 2025

MUO suburban camp in the attic of the Museum of Modern Art. Photo: MUO - Tereza Hrubá
MUO suburban camp in the attic of the Museum of Modern Art. Photo: MUO - Tereza Hrubá
Visitor numbers at the Olomouc Museum of Art are steadily rising. While over 97,000 people visited the museum in 2024, last year there were more than 130,000. This increase was partly due to higher attendance at the Archbishop's Castle in Kroměříž, where experts from our Archdiocesan Museum in Kroměříž take care of the archbishop's collections and display them on the second floor of the castle, which houses the Picture Gallery, Library, and cabinets of coins, music, and prints. Higher visitor numbers were also influenced by the year-round standard operation of CENTRAL and the deployment of lecturers from the education department.

The Milan Dobeš exhibition became the most visited exhibition at the Museum of Modern Art. A celebration of color, light, and movement, it attracted over 8,000 visitors between March and September 2025. The most successful exhibition at the Archdiocesan Museum was the archaeological exhibition City on Three Hills (May to August), which attracted over 7,000 visitors. The free exhibition in the crypt of St. Wenceslas Cathedral, To the Honor and Glory of God the Best and Greatest. Jiří Jindřich of Mayerswald (1676-1747), Canon and Patron of Olomouc Cathedral, was seen by almost 11,000 people from June to September.


STATISTICS

  • OLOMOUC MUSEUM OF ART (Museum of Modern Art, Archdiocesan Museum Olomouc, Archdiocesan Museum Kroměříž)
    • Total number of visitors: 131,693 visitors
    • Total number of admissions: 201,841
    • OF WHICH
      • CENTRAL: 17,029 visitors
      • Educational events: 6,459 people

ELECTRONIC MEDIA

Last year saw growth in social media traffic, with Instagram MUO recording a 13 percent increase. The museum’s Facebook page now has over 16,000 followers, and Bluesky, a newcomer to the museum, gained 197 followers last year.


MUSEUM Facebook

  • Number of followers: 16,254 (2024: 14,994; an increase of 1,260, or 8.4%)
  • Views: 3,872,966 (not available for 2024)

CENTRAL Facebook

  • Number of followers: 2,932 (2024: 2,651; an increase of 281, or 10.6%)
  • Views: 205,536 (not available for 2024)

museum X

  • Number of followers: 2,427 (2024: 2,461; decrease of 34, or 1%)

museum Instagram

  • Number of followers: 4,226 (2024: 3,740; an increase of 486, or 13%)
  • Reach: 35,899 (in 2024: 32,958; an increase of 2,941)

Museum Bluesky

  • Number of followers: 197 (in 2024: 0)

museum Web (www.muo.cz/EN)

  • 2025: 44,000 active users (in 2024: 42,000)

Translated with www.DeepL.com/Translator (free version)